Adam Dunn Joins SRA as first CHIEF REVENUE OFFICER

February 28, 2020

Richmond, Virginia, February 28, 2020 – SRA, the only risk intelligence and collaboration platform that aggregates, integrates and normalizes all enterprise risk and performance indicators on a continuous basis has appointed Adam Dunn as Chief Revenue Officer.

In this role, Adam is responsible for the performance, strategy, and alignment of the organization’s revenue operations and oversees all go-to-market functions that result in outstanding customer experience, including Sales, Sales Development, Sales Operations, Business Development, Marketing, Channel Strategy, and Customer Satisfaction. Mr. Dunn has more than 25 years of experience at several international technology firms and most recently joined SRA from cybersecurity specialist McAfee where he was VP of North American Cloud Sales.

 "Adam is a seasoned sales leader with a proven track record for growing revenue as well as building and coaching world-class teams. Among many qualified candidates Adam stood out as the ideal person to help lead SRA through our next stage of growth. We are very pleased he has joined our team," said Michael Glotz, Chief Executive Officer and Co-Founder.

navigate risk. drive growth.

See how

SRA watchtower

can help you do both.


“I am very excited to have joined the SRA team.  The collective experience of the individuals here at SRA, coupled with market leading technology, position us for amazing growth. Often you see software that was developed without a clear understanding of the business benefits it will provide. Our Watchtower platform, focused on both “top of house” ERM and departmental level IRM/GRC, was developed by industry leading financial professionals for financial professional’s as they look to more effectively align enterprise risk management with strategic performance and resiliency.”

 Additional SRA has made a strategic investment to expand its go to market plan by adding 6Regional Sales Directors. Team consists of senior industry veterans from Gartner, Citrix, VMware, Vaco, and Bloomberg who will lead SRA’s Direct sales strategy and growth in North America.  

Adam and team will be based at SRA’s corporate head quarters in Richmond Virginia.

 About Strategic Risk Associates

Strategic Risk Associates is a national risk software and consulting firm focused exclusively on serving the financial services industry.  SRA practitioners are veteran bankers and former regulators.  Built for bankers by bankers, SRA’s Watchtower solution advances risk management and performance for executives and bank boards.  Watchtower is designed enable a strong risk culture and enable stable earnings growth.

Michael B. Glotz
CEO and Co-Founder
Strategic Risk Associates


Book an


discovery session

Three ways to tap into the people, technology and insights of SRA.
We're focused exclusively on the serving the financial industry.


Schedule a 30 minute consult with an SRA Risk Management Practitioner to understand your challenges, opportunities and potential paths to success.


Look inside the SRA Watchtower platform and understand how it helps executives navigate risk and drive growth.


Learn how SRA practitioners and their clients are tackling the most important and pressing issues facing the financial services industry today.